CDB at YOU Hair & Beauty Show 2015

CDB hits at “YOU – Hair & Beauty Show 2015â€: Salvo Filetti “Best Hairdresser of the Year†at Italian Hairdresser Award 2015 and great success even for Renato Gervasi.

The unique location of the Rimini Conference Centre hosted fifteen stages, during the days of 25 and 26 October, where the best stylists and the best international academies performed. We CDB were there because this unique and exciting show, that has astonished the audience, could not certainly be missed by our Salvo Filetti – Hair Designer and Renato Gervasi – Joyà Designer. The two-day event was attended by more than 6000 hairdressers and included art and craft, fashion and innovation, creativity and training.

Great energy during “The pricing strategy”, the intervention of Renato Gervasi, who involved first-hand the audience both emotionally and physically. An exciting speech able to touch the emotional chords of the participants and to clear the concept of value; the value of the proper work now lost in demotivating spiral of economic crisis. Emblematic the sentence pronounced in the first minutes “Give me 25 minutes of your time and I will give you the tools to earn 20,000 Euros more in your 2016”. The operation ended with the cheers of the audience and a crisp air of hope.

To tread the stage and give incredible emotions with his art, even our Salvo Filetti with his Hair-Show “Buongiorno Principessa”: a journey into CaractHair of the most famous fairy tales of princesses, from Snow White to Sleeping Beauty, Maleficent through. A magical carillon of characters have come to life through sophisticated and amazing hairstyles.
Needless to say, audience open mouthed and applause at the end. To crown this incredible event for us of CDB, the jury of the prestigious award. “Hairdresser of the year,” at the Italian Hairdresser Award 2015, that assigned the most prestigious award of the coiffure world to Salvo Filetti for being able to “elevate the image of the industry representing an example of skill, talent and dedication”.

Another success which confirms Salvo Filetti as one of the worlds leading fashion hair signatures. Made in Italy is the reference point for hairstylists around the world, supporting the work and stylistic research from around the CDB franchise.

“I am glad to have received such a prestigious award. Ennoble and give luster to the category of Hairdressing has always been my wish and this award will be a further incentive to continue in pursuit of perfection, high and tailored work.
My motto is “if you do not have dreams, they will not come true”, that does not mean simply to dream or imagine but strive to achieve ever higher goals.”